The Ole Seagull


Can thoughts surrender the right to free speech?

Posted in Branson,Marketing,Opinion,Shows by The Ole Seagull on the January 29th, 2017

No one cedes, surrenders, the right to speak freely because of what they think! Mr. Dick Carlile’s Letter to the Editor, entitled “Be careful what you wish for,” appearing in the January 25-26 edition of this paper, doesn’t change that one bit. (more…)

Does the “typical Branson show” and the Branson Airport have a lot in common?

Posted in Branson,Government,Opinion,Shows by The Ole Seagull on the January 23rd, 2017

At first blush they do, but do they at the end of the day? They both participated in a record breaking year for Branson tourism! Per the latest reports by the Branson Lakes Area Chamber of Commerce & CVB, 2016 was a record setting year, both for the number of tourist coming to Branson, an estimated 8.8 to 9.0 million, and “record high levels” of tax receipts. It was reported that “The City’s tourism tax receipts ended up 9.1 percent, with every business classification seeing annual increases” and that “theater tax collections were up 15.5 percent over the previous year.” (more…)

Isn’t the reality for Branson shows brighter if we all work together?

Posted in Branson,General,Marketing,Opinion by The Ole Seagull on the December 11th, 2016

“The question is, are there those in power in this city who are grateful for the decades of growth which the shows have provided this community and who want to help the shows recover in a protected and logical way, preserving that special and important element that has made Branson unique?” asked Sheila Dutton in her letter to the editor, published in the Dec. 7-8 edition of this paper. It was entitled “Outlook for Branson shows bright if we all work together.” (more…)

Is Branson’s $480,000 CVB payment a SmackDown of shows or their marketing reality?

Posted in Branson,Opinion by The Ole Seagull on the December 5th, 2016

After ignoring repeated requests by The Branson League of Theatre Owners & Show Producers (League) for the grant of some independent marketing funds and the formation of a “Blue Ribbon Task Force” to look into the way Branson is being marketed by the Branson Lakes Area Chamber of Commerce and CVB (CVB), the Branson Board of Aldermen awarded more than $480,000 to the CVB for use in their marketing of Branson. Depending on one’s viewpoint, some might call it a SmackDown of the Leagues efforts, but to an Ole Seagull the payment is not only consistent with, but a strong endorsement by the Board, of the CVB’s marketing plan that has been in place for over three years. (more…)

Don’t Branson’s shows deserve a significant marketing voice in their destiny?

Posted in Branson,Marketing,Opinion by The Ole Seagull on the November 13th, 2016

An Ole Seagull just has to believe that The Branson League of Theatre Owners & Show Producers” (the League) would answer that with a resounding, “Yes!” The League has requested the establishment of a Blue-Ribbon Task Force by the Branson Board of Aldermen, (the Board) repeatedly, both privately and during its public meetings. The basis of the request appears to be the Leagues dissatisfaction with not only the way that Branson shows and Ozark Mountain Christmas are being marketed, but that its feeling that the shows have very little say regarding that marketing. (more…)

Branson mayor “bests” Pelosi for dumbest political statement ever?

Posted in Branson,General by The Ole Seagull on the November 2nd, 2016

Until this week, the dumbest statement that the Ole Seagull had ever heard a politician make was the justification that Nancy Pelosi gave for passing “Obama Care” when she said, “We have to pass the bill so that you can find out what’s in it…” Well, after hearing the comments of Branson Mayor Karen Best, regarding the request of the Branson League of Theatre Owners & Show Producers (the League) for marketing assistance, at the October 20 study session of the Branson Board of Alderman (Board), Pelosi’s statement is now the second dumbest thing he ever heard a politician say! (more…)

The best answer to Branson’s reduced show attendance?

Posted in Branson by The Ole Seagull on the August 28th, 2016

Last week’s column stated what the Ole Seagull believes is a simple truth necessary to the economic success of just about every Branson show. That was, “The ‘Best Ticket’ a Branson show can sell is one netting the show as close to the box office price as possible, that is sold to the ticket purchaser prior to their arrival in Branson.” In recent years selling enough tickets, “Best Ticket” or otherwise, to keep from losing money has been a continuing challenge for all, but Branson’s most popular shows. A challenge that surely must have some of them asking themselves, “Is it worth the effort to keep on in the hopes that things will change?” (more…)

Is the “Best Ticket” a Branson show can sell becoming, but a fading dream?

Posted in Branson,Marketing,Opinion by The Ole Seagull on the August 21st, 2016

An Ole Seagull just has to believe that, in all too many cases the answer is “Yes, but it gets worse.” First, the answer depends on one’s definition of “the Best Ticket.” As used in this column the Ole Seagull would define the “Best Ticket a Branson Show Can Sell (Best Ticket),” as, “a ticket netting the show as close to the box office price as possible and sold to the ticket purchaser prior to their arrival in Branson.” (more…)

From a marketing perspective can Branson shows say, “We have met the enemy and it is us?”

Posted in Branson,General,Marketing by The Ole Seagull on the August 1st, 2016

Sadly, for many Branson shows, that might just be true. It’s no exaggeration to say that it’s a lot harder for shows to make it in Branson that it was 15 years ago. As Branson visitors enjoy all that Branson offers, all the shows, attractions, and other entities providing that experience, are competing against each other trying to entice those visitors to spend some of their money and time “with” them. Branson could have 100 million visitors but, as to individual shows, their success depends on how many of those visitors end up sitting in the seats of their show. (more…)

It’s about a process and future of Branson shows not “the button”

Posted in Branson,General,Opinion by The Ole Seagull on the December 13th, 2015

First a suggested solution: Give the individual Branson show the option of having the link from the Branson Lakes Area Chamber of Commerce & CVB “Buy Now Button,” (BNB), for THEIR show listing on the “ExploreBranson.com (EBC) show page,” go directly to a page on the shows web site where tickets can be directly purchased OR, in the alternative, to a page of another web site, of their choice, from which their tickets can be directly purchased. i.e. The BNB for the “Bad Button Jamboree Show” could link directly to the page on the Button Jamboree Show web site where they directly sell their tickets to THEIR show or directly to a page on another website of their choice, from which tickets to their show can be purchased. (more…)

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